Wonder Shop


Fantastic Grocery

Wondershop is a creatively driven grocery store based in London that offers both online and offline shopping solutions.

This project involved reimagining the store’s brand image and visual identity with a focus on fantasy, magic, and surrealism, inspired by the artwork of Dali. The main elements that connect all of the planets, including space, green-land, water, and others, are the magical stairs. In addition, we also upgraded the online selling system to improve the overall user experience.

Identity / Web / Graphic / Marketing

© 2012, XY Collective, London